(Word count: 678)
(Reading time : 2 minutes)
The number of likes and followers you make on social media may make you seem popular, but does that really mean you’re getting genuine likes and authentic followers? I had a eureka moment this morning when I managed to find a couple of unfollow apps. I learnt a few insightful things about my Twitter and Instagram followers.
I have been cultivating my Instagram (@nguyenuk11) account for a year now and have invested almost four years on my Twitter (@marygnguyen) account. As I cleaned through my ‘following’ lists, I realised that many of them:
a) don’t follow me,
b) are bots and are not managed by people,
c) hardly interact with me,
d) don’t spread content related to my interests, usually because they are spam, or
e) are redundant accounts, or were shut down by social media.